Ben & Jerry’s knows exactly how to kick off National Ice Cream Month: by dropping three new flavors you can only snag in-store, giving you the perfect excuse to step out for a cone (or a sundae) this summer. The Vermont-based scoop legends—behind cult hits like Cherry Garcia and Phish Food—are back with a marshmallow-heavy treat and two ultra-creamy non-dairy options that prove you don’t need milk to make something unforgettable.
First up: The Color-Packed Ultraviolet

A few weeks back, Ben & Jerry’s unveiled UltraViolet, a purple-hued vanilla ice cream swirled with gooey marshmallow ribbons, loaded with chocolate cookie chunks and fudge flakes. It’s a Willy Wonka-esque dream in a cone, where every bite feels like a treasure hunt for chewy marshmallow pockets and the occasional chocolatey surprise. The color alone makes it a standout, but it’s the combination of soft marshmallow swirl, crunchy cookies, and rich fudge bits that makes this flavor a reminder of why Ben & Jerry’s is the master of the swirl-and-mix game.
Mochaccino Chip: Your New Afternoon Pick-Me-Up

Craving caffeine with your cone? The new Non-Dairy Mochaccino Chip might just replace your iced latte this summer. It’s made with a chocolate-coffee non-dairy base (yes, they went all in on the coffee) swirled with sticky caramel ribbons and studded with crisp fudge flakes for that necessary chocolate crunch. The result is bold, sweet, and surprisingly robust, giving you a gentle caffeine buzz while delivering the comforting creaminess of an iced mocha. Whether you opt for it in a sugar cone, cup, or transform it into a milkshake for that “dessert with benefits” experience, it’s a flavor that feels indulgent without the dairy.
Strawberry Swirl: A Non-Dairy Ode to Summer

If you’re more of a fruit-forward ice cream fan, the Non-Dairy Strawberry Swirl is calling your name. This scoop is a celebration of summer’s favorite berry, featuring strawberry non-dairy ice cream ribboned with bright strawberry swirls that taste like peak-season jam. While it’s delicious on its own, Ben & Jerry’s has taken it a step further by turning it into a Strawberry Swirl Sundae that’s drizzled with marshmallow sauce, layered with strawberry cookie crumbles, and finished with dairy-free whipped cream. It’s strawberry shortcake, elevated and reimagined for your next ice cream run.
Why These Flavors Are a Big Deal
Ben & Jerry’s has never shied away from experimentation, previously pushing the limits with everything from cheese-flavored ice cream (remember that viral moment?) to root beer float scoops and everything in between. Their fearless creativity paired with a commitment to quality ingredients has made them a go-to for ice cream fans looking for something new, and these three flavors carry on that tradition.
But there’s a catch: These flavors are scoop-shop exclusives. That means if you’re lucky enough to live near a Ben & Jerry’s location, now’s the time to grab a friend, a date, or your family and head out for an ice cream adventure. Once they’re gone, they’re gone—and with National Ice Cream Month underway, they may not stick around for long.
Can’t Get to a Scoop Shop? Ben & Jerry’s Has Options

If you’re not near a scoop shop or can’t find the time to venture out, Ben & Jerry’s isn’t leaving you out in the cold (pun intended). The brand has rolled out a series of new and classic flavors at grocery stores nationwide, including its massive 28-ounce Scoop-apalooza tubs that are perfect for sharing—or not—and pre-packaged sundae pints, so you can recreate your favorite ice cream shop experience without leaving your kitchen.
From grocery store favorites like Half Baked and Netflix & Chilll’d to the newest innovations hitting freezers, there’s no shortage of reasons to celebrate National Ice Cream Month with Ben & Jerry’s, even if you can’t grab the new exclusives.
Ben & Jerry’s has kicked off summer with three brand-new, limited-edition flavors that double as a celebration of creativity in ice cream. Whether you’re in the mood for marshmallow-laced purple vanilla, a bold mocha non-dairy pick-me-up, or a bright strawberry swirl that tastes like summer, these flavors promise a fun and flavorful reason to hit up your nearest scoop shop.
But don’t wait. These exclusives won’t last forever, and once they’re gone, you’ll be left with serious FOMO. If you can’t make it to a scoop shop, Ben & Jerry’s grocery pints still offer plenty of excitement for your tastebuds—no road trip required.
Your mission this July: Grab a spoon, find your nearest Ben & Jerry’s, and make National Ice Cream Month your personal celebration of summer’s most delicious tradition. Because if there’s ever been a time to indulge in imaginative flavors, it’s now.
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