Shopping at Costco is like walking into a wonderland of oversized everything — giant jars of peanut butter, bulk packs of snacks, and enough paper towels to survive a minor apocalypse. It’s easy to get swept up in the thrill of buying big and saving bigger. But after years of pushing those extra-wide carts down Costco’s cavernous aisles, I’ve learned an important truth: not everything with a Kirkland label or tempting price tag is a good deal.
There are items I tossed into my cart with high hopes, only to be met with disappointment, waste, and a touch of regret. Some were too large for my household to finish in time. Others looked great in theory but flopped in taste, quality, or practicality. And a few were straight-up letdowns that had me wondering why I didn’t just stick with my usual grocery store brands.
On the flip side, there are products I’d go out of my way for — the kind that deliver unbeatable value, taste, or quality every single time. These are the staples that have earned a permanent spot on my Costco list. From flavorful pantry must-haves to time-saving dinner heroes, they make my membership fee feel more than justified.
In this article, I’m sharing the unfiltered truth: 6 Costco buys I seriously regret — and 4 that I’d buy again without hesitation. Whether you’re a die-hard Costco fan or a casual warehouse shopper, this list might just save you from a few duds and point you toward some hidden gems worth every penny.
1. Kirkland Signature Bacon

My experience with Kirkland Signature bacon has been consistently underwhelming. The package contains too much for my household, leading to waste unless I freeze portions – which affects the texture upon thawing.
The slices cook unevenly, with some parts burning while others remain undercooked. Despite the attractive price point, the inconsistent quality makes this a frustrating breakfast option.
I’ve noticed excessive shrinkage compared to premium brands, leaving me with tiny bacon bits rather than proper strips. For a weekend breakfast treat, I’d rather spend more on a smaller package of higher-quality bacon that delivers reliable results.
2. Fresh Berries in Bulk

Costco’s massive containers of strawberries, blueberries, and raspberries tempt me every visit with their vibrant colors and seemingly good value. Unfortunately, reality hits when I get home and realize I’ve purchased far more than my family can consume before spoilage.
Mold appears alarmingly quickly, sometimes within 48 hours. I’ve tried various storage methods – special containers, paper towel lining, even freezing – but nothing preserves the fresh taste and texture.
The environmental guilt of throwing away half a container of moldy berries has convinced me to buy smaller quantities from regular grocery stores, even at a higher per-ounce cost.
3. Kirkland Signature Light Tuna

The allure of budget-friendly protein in those multi-packs of Kirkland tuna initially had me stocking my pantry shelves. My enthusiasm waned after opening several cans with disappointing contents – excessive liquid and tuna that disintegrated when drained.
Compared to name brands, the flavor profile falls flat, requiring extra seasoning to make it palatable. Even in tuna salad with plenty of mayo and mix-ins, the lackluster quality comes through.
The inconsistency between cans is particularly frustrating. Some contain decent chunks while others offer mostly tuna mush. For a staple I use regularly in quick meals, I’ve returned to purchasing smaller quantities of higher-quality brands.
4. Kirkland Signature Coffee Pods

Morning coffee should be a highlight, not a disappointment. Kirkland’s coffee pods consistently delivered a weak, somewhat bitter brew that left me longing for something better. Despite adjusting my machine settings, I couldn’t coax a truly satisfying cup from these pods.
The environmental impact bothers me too. The sheer volume of plastic waste generated from these single-use pods weighs on my conscience, especially when purchased in Costco quantities.
I’ve switched to a reusable pod with freshly ground coffee – a decision that’s improved both my morning ritual and reduced waste. Though slightly less convenient, the superior taste and environmental benefits make this an easy choice over the Kirkland pods.
5. Bakery Section Muffins

Those gigantic, fragrant muffins in Costco’s bakery section call to me with their enticing aroma and budget-friendly price tag. Each muffin is practically the size of two regular ones, which sounds like a bargain until you read the nutrition label.
The calorie count and sugar content are genuinely shocking – some varieties pack nearly 700 calories and 40+ grams of sugar per muffin! Even when I plan to eat just half, the fresh-baked deliciousness makes portion control nearly impossible.
Beyond the nutritional concerns, these massive muffins tend to dry out before we can finish the package. I’ve returned to purchasing smaller, healthier muffins or simply baking my own with controlled ingredients.
6. Kirkland Signature Laundry Detergent

Laundry detergent seemed like a sensible bulk purchase – something we use regularly that doesn’t expire quickly. The massive Kirkland Signature container promised months of clean clothes at substantial savings.
Unfortunately, performance issues appeared after the first few loads. Colors seemed to fade faster than with our previous brand, and that truly clean scent was missing. Most concerning was how certain stains remained stubbornly present even after pre-treating.
The final straw came when family members with sensitive skin developed mild irritation from clothes washed in this detergent. Despite the initial cost savings, the combination of mediocre cleaning power and skin reactions sent this product to my “never again” list.
7. Buy: Rotisserie Chicken

Costco’s rotisserie chicken has rescued countless weeknight dinners in my household. Priced at just $4.99, this perfectly seasoned, juicy bird delivers exceptional value compared to grocery competitors charging nearly twice as much for smaller chickens.
The versatility impresses me most. Beyond serving it as a simple main dish, I regularly shred the leftovers for quick tacos, enchiladas, or chicken salad. The carcass makes excellent homemade stock, extending the value even further.
Unlike many prepared foods, the ingredient list remains refreshingly simple. The consistent quality and flavor profile never disappoint, making this my most reliable Costco purchase and the cornerstone of my meal planning strategy.
8. Buy: Kirkland Signature Maple Syrup

Real maple syrup feels like a luxury until you discover Costco’s version. The Kirkland Signature organic maple syrup comes in a generous glass bottle that lasts my family months, even with weekly pancake traditions.
The quality rivals premium brands costing twice as much. Its amber color delivers that perfect balance of maple flavor – robust without overwhelming, sweet without being cloying. I appreciate that it contains just one ingredient: organic maple syrup.
Beyond breakfast, this versatile staple enhances everything from roasted vegetables to salad dressings. The glass bottle maintains freshness throughout its long shelf life. When the cost per ounce is calculated, this becomes perhaps the best gourmet bargain in the entire warehouse.
9. Buy: Kirkland Signature Extra Virgin Olive Oil

Olive oil scandals have made headlines in recent years, with studies revealing many brands contain diluted or lower-grade oils than advertised. Kirkland’s extra virgin olive oil stands out as a rare exception, consistently earning high marks in independent testing for purity and quality.
The flavor profile impresses with its grassy, peppery notes characteristic of genuine extra virgin oil. I use it confidently for everything from sautéing to finishing dishes where the flavor truly matters.
Despite the large bottle size, the opaque container and reasonable price encourage proper usage rather than hoarding past its prime. This kitchen essential delivers restaurant-quality results without premium pricing, making it a permanent fixture on my Costco shopping list.
10. Buy: Kirkland Signature Protein Bars

Finding a protein bar that balances nutrition, taste, and affordability usually feels like chasing a mythical creature. Kirkland’s protein bars shatter this impossibility with 20g of protein, minimal sugar, and flavors that don’t require a grimace to consume.
The chocolate chip cookie dough and brownie varieties have become my reliable gym companions and travel essentials. Unlike many competitors, these bars maintain their texture without becoming rock-hard or crumbly messes.
Many nutritionists approve of the ingredient profile, which avoids the excessive sugar alcohols that cause digestive distress in other brands. The value proposition seals the deal – costing roughly half what I’d pay for comparable nutrition in branded alternatives. These bars represent Costco private labeling at its finest.
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